UK beaches: one of the ‘worst’ destinations hit by mass tourism | Travel News | Travel

A Yorkshire town has been inundated with visitors this year, boosting attendance by more than a million people. This is despite the beach having been placed at the bottom of a ranking table of seaside destinations.

Bridlington, Yorkshire has been awarded the last spot on a list of the best seaside resorts in Yorkshire compiled by Which? review this year.

But that hasn’t kept tourists away from the East Yorkshire beach, quite the contrary.

The number of visitors to Bridlington has increased from 3.5 million between June 2020 and May 2021 to 4.9 million between June 2021 and May 2022.

That’s according to figures from Place Informatics, which analyzes footfall and tourism behavior.

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Filey was another destination that saw a 56% increase in tourist numbers, while Whitby’s attendance increased by 44%.

Visitor numbers to Hornsea increased by 40%, while the number of tourists visiting Saltburn-by-the-Sea increased by 37%.

Clive Hall, CEO of Place Informatics, commented on the findings, noting both the pros and cons of mass tourism.

He said: ‘It’s great to see these popular Yorkshire seaside towns attracting so many visitors over the past 12 months, but these huge increases can impact local businesses, services and infrastructure if they aren’t not managed properly.

“Our data helps these resort towns understand their visitors and helps them minimize any negative impact of this increased popularity to ensure these additional visitors are positive for the towns and their businesses.”

Who? the magazine’s list of the best seaside spots in the UK lists 87 destinations in total, with Bridlington finishing in 72nd place.

This made it the last Yorkshire beach on the list.

Nationally, the top destination was Bamburgh in Northumberland, followed by Llandudno and St Andrews.

In 87th place was Skegness, Lincolnshire.

Topping the table for Yorkshire was Filey, who came in eighth.

The other top rated destinations were Robin Hood’s Bay in 12th place, Whitby in 17th place and Saltburn in 25th place.

Scarborough was placed at number 42.

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